Your website still reflects who you were... not the business you’ve grown into.

In 90 minutes, we’ll pinpoint what’s out of sync (messaging, structure, flow, offers), clarify what matters now, and turn the confusion into a clean, prioritized next-step plan... without burning it all down.


Price line: $197 · 90-minute session



Micro-line (trust + tone): Calm, strategic clarity for the “messy middle” stage.

Smiling woman with dark hair in bright pink blouse and soft pink scarf

1Find Your Next Clear StepWhen your business has grown but your website hasn’t caught up yet.

A focused clarity session for online business owners who need their messaging, structure, and direction to feel aligned again.8 90 min private zoom session

888888888A focused, one-on-one working session for thoughtful solopreneurs who feel mentally overloaded, stuck in decision loops, or unsure what their next move should be.

This isn’t coaching or consulting — it’s a grounded conversation designed to bring clarity, simplicity, and forward momentum.

And you're not sure what the next step should be...

If any of this is true, you're in the right place:

  • Your site technically works… but it doesn’t feel like you anymore.
  • You hesitate before sending your link to a dream client or collaborator.
  • Your offers have evolved, but your pages still sound like an earlier chapter.
  • Your website is a patchwork of tweaks — and you can’t tell what actually matters next.
  • You’re carrying the strategy in your head, and your site can’t keep up.

This isn’t a “start over” moment. It’s a realignment moment.

A focused, high-signal reset for your website and direction.

This session is for established online service business owners who can feel the misalignment — but don’t want hype, templates, or a dramatic rebrand just to get unstuck.

We’ll create clarity around:

  • What’s misaligned (and why it’s creating friction)
  • What your website needs to do now (based on where your business is headed)
  • What to change first (so you stop spinning in endless edits)
  • How big the shift needs to be (small refinements vs. deeper realignment)

You’ll leave with a clear plan you can act on.

After our call, you’ll receive a prioritized to-do list of next steps, such as:

  • Updating page messaging so it reflects your current work
  • Simplifying/clarifying offers and how they’re presented
  • Fixing confusing site flow (where people get stuck or drop off)
  • Replacing images that don’t match your current brand chapter
  • Cleaning up links, CTAs, and key conversion points
  • Identifying what to keep, what to revise, and what can wait

You’ll know exactly what to do next — and you’ll stop guessing.

If you want support beyond the plan...

Most people’s next step is implementation (updating pages, swapping images, tightening structure). If, during the session, it becomes clear you need deeper clarity, you’ll have the option to book:


  • A Messaging Deep Dive (if your positioning + language need to be clarified)
  • A Mini Branding Session (if your visuals/identity are lagging behind your evolution)
  • A Follow-Up Session (if there’s simply more to unpack)


  • No upsell-y pressure... just the right next step if you want it.

WHo it's for / not for

This is for you if:

  • You’ve grown past your earlier niche, offers, or voice
  • You want grounded, thoughtful strategy (not “10x in 10 days” energy)
  • You want a contained container that produces clarity + priorities quickly
  • You want your website to feel like an honest reflection of who you are now


Not for you if:

  • You only want a design critique without strategy
  • You’re looking for a full done-for-you rebuild right now (this comes first)

How it works

BOOK YOUR SESSIONEngage real-time ROI

In the last five to six years the FTA satellite.

  1. RPre-session intake (you share your website + context so we can go deep fast)

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Chances are unless you are very lucky you will.

  1. Tar90-minute Alignment Session (diagnosis + clarity + direction)

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  1. ExpYou receive your prioritized to-do list (your implementation roadmap)

loit sticky metric

Many conventional colleges and schools

What if changing my site breaks what’s already working?

  • That’s the point of doing this first. We’ll protect what’s working, update what’s outdated, and choose changes that are proportionate — so your audience stays with you while your website catches up.7777

Common OutYears of Experience

People book this when they want:



  • A homepage that finally matches their current offer + voice



  • A cleaner service lineup (no more “which thing am I selling?” energy)



  • A site that feels calm, clear, and confident to share



  • A prioritized plan they can execute without second-guessing


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Years of Experience

Since I opened my first Etsy shop in 2005, I've been enthralled with online business. I love how marketing helps reach people and meets their needs. I love all things color, typography, and layout.

Common outcomes

People book this when they want:



  • A homepage that finally matches their current offer + voice



  • A cleaner service lineup (no more “which thing am I selling?” energy)



  • A site that feels calm, clear, and confident to share



  • A prioritized plan they can execute without second-guessing

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Common QuestionsFAQs

Is this a website audit?

maya Not in the traditional sense. This is a clarity-first session focused on alignment, not critique.

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Common questions

Is this a website audit?



Will you tell me exactly what to change?


Yes — gently and honestly. You’ll leave with clear next steps, but implementation is always your choice.

Will you try to upsell me?


No pressure, ever. If something deeper would genuinely help, I’ll mention it — but you’re always free to take only what you need.

Do I need to prepare anything?


Just fill out the short prep form after booking. You don’t need everything figured out beforehand.

Is this only for certain industries?


I work with thoughtful online business owners across many service-based fields.

8888888888888No. This is a decision-focused clarity session, not ongoing coaching or mindset work.

That’s exactly what this session is for. You don’t need to come in with answers, you'll just show up and explain what's bothering you. I'll help identify the real issues, offer you options, and send you off with clear next steps.

A business owner from Missouri says: “Michelle brings clarity to scattered ideas and helps you see exactly where you’re going next. The direction I gained was invaluable.”

Will you implement anything for me? How is this different from a regular coaching session or course?

No. This work is about clarity and direction, not execution.

This isn’t generic advice or another “framework.” It’s a hands-on, one-on-one, fully customized strategy session built around your business and your brain. It’s about solving your specific problems and giving you clear next steps to improve your business.

What if I'm early-stage or mid-pivot? What kind of business owner is this for?

That's often when this work is most helpful. This intensive is especially valuable during transistions and decision points.

This is for experienced solopreneurs or small business owners who’ve built something solid but are feeling stuck and unable to move forward. You're ready to hash out your situation and you are inviting an outside perspective to identify issues you can address.

What if I'm still unsure? Will one session really be enough?

That's okay. If you feel stuck and need help deciding, this session was designed for that moment.

One powerful session can shift everything especially when it’s focused, personalized, and followed up with a clear roadmap.

What if I'm still nervous to decide? What if I’ve already worked with other professionals... and nothing has helped?

That's okay. The session is designed to help you think clearly, not rush you.




That’s common. A lot of advice out there is too broad or based on someone else’s model. My job is to zoom in on your business and help you make sense of it, not fit you into a cookie-cutter solution.

Close the tabs. Get the plan.

If your website is “fine” but it doesn’t feel like you anymore, this will give you the clarity (and the next steps) to bring it back into alignment.


Website Alignment Session · $197 · 90 minutes